What evolutionary psychology says about social networking – The Practical Futurist – MSNBC.com

 

We’re still watching the behavior of the alpha males and females in our tribe, only now we identify them as Brad and Angelina (they do look awfully large on the silver screen.)  In a sense, our gossip appetite is a bit like another bit of programming we inherited from our hard-living primate ancestors: the urge that tells us to consume all the food we can when it’s available. Today, of course, surrounded by fat and sugar, that dietary programming rapidly leads many of us to excess poundage.  With professionally-produced gossip now as readily available as fast food, it may be only natural that we overdose on that as well.

What evolutionary psychology says about social networking – The Practical Futurist

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